Optimize Brokerage Success with Foot Traffic Data

In the fast-paced world of Consumer Packaged Goods (CPG), success isn’t just about creating great products, it’s about placing them in the right stores, at the right time, for the right customers. With rising competition and ever-changing consumer behavior, relying on gut feelings or outdated reports won’t cut it anymore.This is where AI-powered analytics like those offered by MapZot.AI come into play, helping brands and retailers make smarter, faster, and data-backed decisions.

In the ever-evolving fitness landscape, Planet Fitness continues to flex its dominance. The brand kicked off 2025 with a powerful performance, reporting a 6% increase in same-store sales in Q1, its strongest growth in recent quarters. But what's fueling this momentum? Look no further than one key indicator: record-breaking foot traffic.

Franchise expansion remains one of the most strategic pathways to business growth in 2025, but the secret sauce lies in choosing the right city. With evolving consumer behavior, emerging urban trends, and data-driven technologies like MapZot.AI, brands now have the power to select high-performing franchise locations with precision.In this 2025 report, we leverage real-time mobility data, demographic patterns, competitive benchmarking, and AI-powered site analysis to uncover the top U.S. cities ripe for franchise expansion.